What To Do If Google AdSense Expels You From Their Advertising Program
The Rules By Content And Conduct
Content
The content that you have on your site has to comply with Google AdSense policies; otherwise you will be expelled immediately. Some of the key points that you have to keep in mind when you create your Google AdSense account are:
- Your website cannot have any adult or “mature” content
- You cannot hack
- Any excessive use of offense language is forbidden, as is violent content, racially abusive material, or any material that shows religious intolerance
- If your site promotes the use of illegal drugs or paraphernalia, forget it
- Your site cannot have any casino or gambling-related material
- Copyright material is not acceptable
- Any sites that have repetitive and irrelevant keywords in code or content is not allowed
- Websites that promote or sell weapons and weapon related materials, alcohol, tobacco, replica goods or prescription drugs will not be allowed into the Google AdSense program
Conduct
Once your site has been accepted into the Google AdSense program, it’s important to keep following their rules of conduct to ensure that you can stay n the program. Some of the rules are:
- If you encourage visitors to click on your Google AdSense ads, you’ll find yourself kicked out of the program in no time
- Don’t try to confuse your visitors by covering up ads with text or images
- No ads may be placed on page that have no content, error pages, contact forms or registration pages. Pop-up pages also cannot have ads.
- Don’t even think about trying to use any automated bots to try and increase the amounts of clicks that you get
- If you create or participate in a “click group,” you will be banned. You may think that you have clever ways of keeping the group a secret, but you’d be amazed how easily it can detect these groups
- You cannot overpopulate your page with ads. The maximum allowed may change, but currently you can have: 3 ad unit, 2 search boxes, 2 referrals and 1 link unit
- Do not create more than one Google AdSense account. You can add all of your different sites to the one account anyway
Is There Any Way To Reverse An Expulsion?
It depends on what you were expelled for, but most cases of expulsion deal with “click fraud,” meaning that you or someone who is linked to you is clicking on your ads so that you make more money.
Google has hard policies and they have no problem expelling anyone from their program. Even if you do have some proof that you have not been fraudulent (i.e. tracking different IP addresses as proof that you did not commit fraud), Google doesn’t seem to have the time or manpower to deal with such matters.
What Are Aome Google AdSense Alternatives?
An alternative that immediately comes to mind or a lot of users are the big names, such as DoubleClick (though it has been bought Google). Unfortunately, such large businesses are only interested in large companies and corporations themselves, so bloggers who just want to make a few extra bucks on the side will be completely ignored.
There are a lot of bad advertising companies out there for smaller businesses and bloggers, but below are some of the better and more profitable alternatives:
Adbrite
A big appeal to Adbrite is the fact that being accepted into the program is extremely easy. Even if you have very little content, chances are they will accept you. There are customizable ad formats and more options available, such as full page ads and inline ads, and publishers can even manually approve the ads.
The terms and conditions are not nearly as strict as AdSense, and they will not ban publishers. This advertising network also is highly trusted and has a great payment history. So why not go with this ad company in the first place?
The advertising that is on your blog or site may very well not be related to the content, and adult content will also appear. This can drive a lot of traffic away from your site and blog. Adbrite also has a far lower CPC than AdSense, so you probably will make less money with it.
Bidvertiser
What makes Bidvertiser more appealing than Google AdSense is immediately that it has a low payout threshold. Adbrite has a payout threshold of $5, Bidvertiser is $10, but AdSense requires you to make $100USD before they pay you. Bidvertiser also allows you to be paid out by PayPal, which makes receiving the payment far easier than AdSense which does not support PayPal payments.
You can manually approve ads, you can see how much money all of the advertisers are bidding for the ads to appear on your site, and it’s absolutely free. You also have the option to have the ad links open up in a separate window, whereas AdSense will open up links in the same window.
As with Adbrite however, most of the ads were irrelevant to the content on the site or blog. This tends not to happen with Google AdSense due to their ability to link advertisements through niche and keywords. The payout with AdSense is also higher than those on Bidvertiser.
All in all, the easiest thing to do to make good and reliable cash with your blog’s online advertising is to follow AdSense’s rules and regulations. If you have websites that may not have the appropriate content to comply with Google AdSense’s rules and regulations, you may want to consider setting up an account with either of the above two companies instead which have more lenient policies.
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